Marketing

Papugai clients experience our core competencies in a variety of marketing disciplines each day. We manage extensive marketing portfolios for our clients, and that value grows by leaps and bounds every year.

Papugai Marketing expertise is present in every project we execute — regardless of scope. It is rare for Papugai to produce any top-level project, be it design based, software based, or otherwise, without applying some form of marketing strategy during the creation phase. Integrated Programs Almost 100 percent of Papugai's marketing projects are a subset of some larger project, most typically in support of driving traffic to a website... Read More SEM / SEO So ... You wanna feel the magic? Well, it seems magical anyway, doesn't it? Literally millions of Google pages retuned on a single phrase, but you're on the first page! How did that happen? What about paid listings? Who should use them? And why?  Read More Conversion Strategies So much energy is spent every day trying to "convince" Google or some other party to "send" more and more traffic. Well that's fine, but what about spending some time working on the conversion of that traffic when it comes — wherever it's coming from? Read More Tracking / Reporting Papugai world-class reporting is some of the most sophisticated you will find — but it is very easy to understand and use. Read More